(“dŏŏ-Gof”) is rooted in a feeling of déjà vu – a collection of everyday menswear essentials that are somehow missing from your closet. These pieces are grounded in print and texture, with exceptional fabrics in oh-so-easy fits. DDUGOFF's “unbasic basics” are designed to be an exciting part of the life you're living.

Designer Daniel DuGoff launched DDUGOFF in 2013 with the belief that guys today want to dress like themselves – casual and thoughtful, with a sensible amount of personality. Prior to DDUGOFF, Daniel worked for Marc Jacobs and Patrik Ervell and, before that, studied architecture at Washington University in St. Louis. In 2016, Daniel was named one of Forbes' 30 Under 30 in Art + Style. He lives in New York City, where he is part of the acclaimed CFDA {Fashion Incubator} program.